Email newsletters
A regular e-newsletter is a great way to keep in contact with your clients and let them know about any news and specials. They should be short and snappy, full of relevant and interesting info, but be careful of information overload. e-newsletters should be non-invasive and should never be unsolicited.
They offer an opportunity to connect to your website and keep the link fresh between your business and your client. imLaunching offers design, HTML construction, copywriting or editing, proofreading and bulk mailing.
The response time for email marketing campaigns averages three days, compared to an average three to six weeks for direct mail !
Create and send great looking emails using our simple to use Email CMS
With our easy to use bulk emailing tools, you can quickly add your own content, select the campaign recipients, and schedule the delivery.
Preview the email as you build it
Our live editor allows you to see your email take shape as you build it. You can add your own text and images to your template and even change the order any items might appear. The moment you add your own content we’ll automatically save a draft so you can come back and finish it later if you run out of time.
Pick a template, any template
We can supply a selection of email templates for you. You might require a template for press or media releases and another for a monthly newsletter – it’s completely up to you. Once setup you simply select which template you’d like to use and add your content accordingly.
Complete sender control
Your can use your own ‘from name’ and email address, so the email received always looks like it comes from you. In addition you can also select your own subject heading and which email address any replies should be forwarded to. We take all the messy work out of the equation by processing any bounces and unsubscribes automatically.
Send now or schedule for later
Once you’re happy with the email, you can send yourself a test version to review your handiwork, then send it out to your recipients immediately or schedule it for delivery at another time. This way you can build your campaigns in advance and schedule them for delivery tomorrow, next month or any time in between.
Only pay when you send a campaign
Our unique pricing model means that you never pay any monthly or hidden fees and you only pay when you’re actually sending a campaign. Testing a campaign is of course free!
A note about permission and privacy:
In accordance with the Electronic Communications and Transactions Act, 2002 (excerpt below)(http://www.acts.co.za/ect_act/) imLaunching will give the option on each email for the recipient to unsubscribe from receiving further email communication and advise that you be able to say where you got the recipients details from should this ever be requested.
Electronic Communications and Transactions Act, 2002 – Any person who sends unsolicited commercial communications to consumers, must provide the consumer:
- With the option to cancel his or her subscription to the mailing list of that person, and
- With the identifying particulars of the source from which that person obtained the consumer’s personal information, on request of the consumer.
